Ivey and the Indian School of Business (ISB), India’s premier business school, recently announced the results of the annual ISB-Ivey Global Case Competition. Over the years, case studies outlining challenges faced by Indian businesses have not only gained prominence in international classrooms but are also attracting authors from international business schools.
This year, the ISB-Ivey Global Case Competition received 86 entries from more than 50 business schools in India, the United States, Singapore, Spain, Switzerland, and the United Arab Emirates. The cases spanned a wide spectrum of management areas, from more traditional subjects such as Strategy, Marketing, Finance and Leadership, to growing areas of interest, such as Social Enterprise and Business Ethics.
And for the first time, the top 10 cases also included two finance case studies, highlighting the growing adoption of the case study method in the finance area – a domain that is generally considered largely quantitative.
The competition plays a critical role in promoting the development of new case material and the use of the case method in management education.
Year after year, the competition has also been instrumental in building and refining case writing capability among business school faculty submitting cases to the competition. Ivey Associate Professor David Sharp, Faculty Director, India, remarked, “This year, again, we saw a record number of high quality case submissions. It is encouraging to see so many new case writers participating in our competition, but also to see the improvement in quality from participants from previous years – several of this year’s top cases were from faculty who had taken part in past competitions.”
Each case was independently evaluated in a double blind review process by a senior management faculty from a panel of business schools comprising ISB, Ivey, XLRI, TISS, CEIBS, Wharton, Babson College and IIM-C among others. The top cases from the competition were put through an extensive program of multiple reviews and mentoring and eventually published as ISB-Ivey co-branded cases by Ivey Publishing, the largest source of Indian business cases in the world.
Commenting on the 2015 competition, Professor Arun Pereira, Executive Director, Centre for Teaching, Learning, and Case Development, ISB, observed, “The ISB-Ivey Global Case Competition continues to scale new heights of quality and impact. The cases received reflect India’s varied economic landscape, from family businesses to multinationals and from social ventures to e-commerce entrepreneurs. This annual competition ensures an ever increasing supply of current, high-quality India cases for the global MBA classroom.”
Results
OVERALL WINNER – 1st PLACE
(Award of $ 4000.00, sponsored by ISB)
“Price or Relationship: SECURENOW'S Dilemma”
Ripsy Bondia and Ashutosh Dash (Management Development Institute, Gurgaon)
OVERALL WINNER – 2nd PLACE
(Award of $ 3000.00, sponsored by ISB)
“Competence, Competiveness and Intercultural Conflict in Qatar”
Leslie Hitch and Shreshthi Mehta (Northeastern University, Boston)
WINNER – MARKETING CATEGORY
(Award of $ 2000.00, sponsored by Amazon)
“HCL Technologies: How Far Can We Push the Billion Dollar Website?”
Srividya Raghavan (IFIM Business School, Bengaluru), Apurva Chamaria (HCL Technologies) and Gaurav Kakkar (HCL technologies)
WINNER – ENTREPRENEURSHIP CATEGORY
(Award of $ 2000.00, sponsored by ISB)
“M/s Amarnath Gupta and Sons: The BUSINESS in Family Business”
Rajesh Panda, Madhvi Sethi and Pooja Gupta (Symbiosis Institute of Business Management, Bengaluru)
